Assembling Your Portfolio
Your portfolio should comprise 10 to 12 samples of original work that demonstrate a wide range of ideas and competency with different media and tools. At least one piece in your portfolio should present word(s) and image(s) that communicate a message.
In addition to the types of work listed below, 8-10 scanned pages from your sketchbook or concept/idea book are required.
Your portfolio should contain your best work from at least 3 of the following areas (areas 1-6 are highly recommended for inclusion):
- Two-dimensional design work e.g. designs for posters, logos, letterheads, book/magazine covers and interior page spreads.
- Typography e.g. poetry or words using an expressive font or page layout, typeface designs, expressive lettering, projects with text settings designed for clear communication. Drawings and experiments with typographic form.
- Interactive media e.g. web site design and/or other interactive work.
- Motion graphics e.g. video or animation using images and typography. Short pieces with a strong message are preferred.
- Drawing & Illustration e.g. direct observational drawings are preferred (not drawn from photographs). Imaginative drawing is also welcome. It is good to demonstrate the use of a wide variety of media (pen & ink, charcoal, pastel, coloured pencil, marker pen, collage, digital drawings).
- Photography e.g. B&W prints, colour prints, hand-tinted prints, digitally manipulated.
- Painting e.g. representative and/or non-representative in oil, acrylic, watercolour, gouache.
- 3D Design/Sculpture e.g. scale models from plan drawings, craft and fibre experiments.
The sketchbook or concept/idea book is a very important component of the portfolio. It should contain a variety of studies and examples of your media/tools experiments and demonstrate an exploration of visual and annotated ideas, comments and critiques. It will represent a variety of things that interest you and the ongoing development of ideas. Include 8-10 scanned pages from your sketchbook as a single file.
